A regulamentação da mídia no Brasil: reflexões sobre a temática no telejornalismo público e comercial

Abstract

The present research aims to study and analyze the coverage of the media regulation in Brazil by telejournalism. It was decided to analyze the coverage of the regulation of the media in the public telejornalism in comparison to the commercial telejornalism in Brazil to verify how the discourse of the regulation of the media is shown by the own media and to put in check the still not regulated complementarity between the systems. Questions regarding public telejournalism and commercial telejournalism were elucidated in order to differentiate the applications and formats of each one. Initially, it was necessary to discuss and define regulation and regulamentation; the laws surrounding the theme from the First Republic to the Constitution of 1988 with the re-democratization of the country and the governments that occurred after the promulgation of the Citizen Constitution were detailed. From this, the focus is on television, the main vehicle of mass communication in Brazil. The hegemony of TV Globo is discussed, following Gramsci's concept; in its counterpart is analyzed TV Brasil: the objects of study are Jornal Nacional, Caminhos da Reportagem and Ver TV. As analysis methodology the Audiovisual Materiality Analysis is used and three axes of qualitative analysis are listed: A - Plurality, B - Diversity and C - Citizenship / Autonomy. From the Analysis of Audiovisual Materiality, inferences are made that make it possible to demonstrate the standard of these newsjournalistic products and how they portray the regulation of the media.