Atuação em rede e desenvolvimento turístico: determinantes para a viabilidade de um modelo de integração em Carandaí (MG)

Abstract

The aim of this study was to analyze tourism in the municipality of Carandaí, especially the current interaction between local players. In order to achieve this objective, a bibliographical and documentary review was carried out, with the aim of providing a theoretical basis for the analysis of the tourism production chain. Initially, a diagnosis was made using the S.W.O.T. Matrix through qualitative data obtained in the first stage of the research. The second stage of the research culminated in an in-depth analysis of the interaction between local players in the private sector, the community, the third sector and public authorities, using quantitative and qualitative data. In the end, it was possible to measure the level of articulation between the components of the tourism trade in Carandaí. This study also made it possible to identify the existing integration model, whether it is a cluster, a local productive arrangement (APL) or a network, and to propose actions to strengthen the activity.