Coworking e turismo de negócios: estudo de caso da empresa Speed Coworking & Escritórios em Juiz de Fora

Abstract

Business tourism is increasingly linked to the concept of coworking. The contemporary business landscape and flexible working practices have generated demand for coworking spaces, which offer shared and collaborative environments for different professionals and sectors. In the realm of business tourism, coworking spaces are recognized as a convenient and inspiring workplace, thus becoming a rising trend. This case study is an analysis made in the company Speed Coworking & Offices (SCC) through a quantitative research, using the company's database. The objective was to understand the relevance of SCC in business tourism in Juiz de Fora. The results showed that SCC plays an important role in the development of tourism in the city, offering a modern and flexible alternative for professionals looking for a differentiated work environment.