Desdobramentos de objetivos e metas organizacionais: uma análise das equipes operacionais da MRS Logística S.A.

Abstract

Despite the adoption of established models of Strategic Planning and Management by Guidelines, gaps can be observed in the strategic alignment of an organization, which led to the qualitative research project , characterized as a case study , carried out in MRS Logística S.A. , concessionaire of the grid company railroad in southeastern Brazil. The strategic planning of the organization is guided in its own process and formulated by learning the organization over time, based, including the definitions Management by Guidelines. The observation gaps in the deployment model of organizational goals and objectives led to the investigation of the causes responsible for such situation. The analysis was done in the context of the operational areas of the organization, exploring the vision of managers from different hierarchical levels in these areas, existing events that could contribute to the observed distance between the different functional strategies of the organization. Through the analysis of the evidence obtained by direct observation, documents and interviews, understanding the formulation of model and strategic deployment of the organization it was possible, and to define the reason for the existence of gaps in strategic alignment.