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dc.creatorGrzybovski, Denize-
dc.creatorAmâncio, Cristhiane Oliveira da Graça-
dc.creatorPaço-Cunha, Elcemir-
dc.date.accessioned2019-02-13T14:35:51Z-
dc.date.available2019-02-12-
dc.date.available2019-02-13T14:35:51Z-
dc.date.issued2007-05-
dc.citation.volume4pt_BR
dc.citation.issue2pt_BR
dc.citation.spage81pt_BR
dc.citation.epage94pt_BR
dc.identifier.doihttp://dx.doi.org/10.1590/S1807-76922007000200006pt_BR
dc.identifier.urihttps://repositorio.ufjf.br/jspui/handle/ufjf/8954-
dc.description.abstractThis article aims to demonstrate the analytical power of the imagery concept for an organizational analysis. The gaps in organizational studies justify building new reference pictures in the organizational culture, with imagery as a starting point, considering subjectivity as an object of the phenomenology investigation and imagery as an object of anthropology and sociology. The analytical perspective follows the sociology of the knowledge and, in this context, applications of anthropology, general sociology, analytical and social psychologies are presented. The result is an organizational imagery accessed by the objectivity of the subjects, through the language, where the images attributed to the reality emerge.pt_BR
dc.description.resumo-pt_BR
dc.languageengpt_BR
dc.publisher-pt_BR
dc.publisher.countryBrasilpt_BR
dc.publisher.initials-pt_BR
dc.relation.ispartofBAR - Brazilian Administration Reviewpt_BR
dc.rightsAcesso Abertopt_BR
dc.subjectImagerypt_BR
dc.subjectOrganizational studiespt_BR
dc.subjectOrganizational changept_BR
dc.subject.cnpq-pt_BR
dc.titleTheory of imagery in studies of the change processpt_BR
dc.typeArtigo de Periódicopt_BR
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