Assim falava Jânio Quadros: os discursos do candidato à presidência (1959-1960)

Abstract

This work proposes through a reading anchored in the speeches of Jânio Quadros, as a candidate for the presidency of the republic between the years 1959 and 1960, to evaluate the premises, strategies and imposition of the politician within the electoral debate of that period in relation to the perspectives adopted by their interlocutors and detractors due to contextual factors that encompassed the organization of campaigns. In this sense, a clipping was made that covered his main public pronouncements, through a research supported by the newspapers “Correio da Manhã”, “Tribuna da Imprensa”, “Ultima Hora” and “O Globo”. Involving interventions made by other actors, such as the journalist and politician Carlos Lacerda, the president Juscelino Kubitschek and especially the situationist candidate Marshal Henrique Lott. Through the contextualization of his speeches in reference to language, events, imaginaries and notions mediated by the performance of interlocutors, we sought to carry out a reinterpretation of the functions of the medium in relation to the construction of public images, manipulation of concepts, developement of narratives and contestation of opposing prerogatives. Consequently, the aim had a perspective to bring new lights to the instrument (popularly classified by the adoption of an eccentric vocabulary by the politician), along to his performance and historical relevance