Passado e futuro: maquiagens inspiradas na coleção Schiaparalien

Abstract

The present paper proposes to unite fashion and makeup to perform a beauty editorial with artistic and classic make-up, highlighting the essentiality of makeup in the creation of the fashion image. The theme of inspiration is designer Elsa Schiaparelli, the creator of the French maison Schiaparelli who recorded an innovative fashion in the twentieth century. To direct the editorial, the chosen Schiaparelli collection is the spring-summer 2024, developed by designer Daniel Rosebery, named “Schiaparalien”. The research developed throughout the work was carried out based on a study of makeup history to contemporaneity, based on authors Débora Souza, Marcia Cezimbra and Karina Machado, demonstrating that it goes beyond a beauty tool, being considered, a form of personal, social and cultural expression that has evolved over the centuries. A beauty editorial was held in the practical stage of the research, simulated for the edition of Elle Beauté magazine, a special publication of beauty of Elle Brasil. For that 6 make-up related to the looks of the collection “Schiaparalien”will be presented, created and done by the author, thus promoting the authorialbrand Lívia Bonin Makeup.