Projeto de Vida e Gestão de Carreira

Abstract

This present case of teaching proposes to students the need to evaluate strategies that impact the career management process. The case provokes, through the example of a recent graduate, the variants that involve career management while explaining the importance of organizational skills and competencies aligned with the personal brand management strategy in order to think about the career management model to be followed, guided by the life project as a guide. The situations reported in this case are based on a real story and the character's name was changed to preserve his image, as well as the company sectors. The teaching notes provide suggestions for issues to be discussed in the classroom, in addition to a dynamic proposal for using the case that makes it possible to relate the facts to the literature on life design and competency-based management.