Fotoativismo e fotojornalismo nas eleições de 2018: contra-hegemonia da mensagem fotográfica no Instagram da Mídia NINJA

Abstract

The present study aspires to investigate photography and its use understanding that it is necessary to revisit the social intentions inherent to research processes and their development. For this, it goes through a theoretical discussion about the phenomena that involve photography and digital social media followed by a work of analysis of the content of the images. The main objective is to analyze how Mídia NINJA used resources of photoactivism and counter-hegemonic photojournalism in the publication of political agendas through Instagram during the 2018 elections. For this, a documentary type of research is proposed to manage the images of which the photographic message will be analyzed. The project is characterized as a case study of Mídia NINJA's Instagram in the months referring to the 2018 election campaign. It is intended to approach the app Instagram as a technology that promotes changes in the forms of communication, with its possibilities of participation, without losing considering the contradictions that surround it. Furthermore, a survey of the themes evoked in the photographs produced in that period is proposed. It was possible to observe that the photographs published on the Instagram of Mídia NINJA during the electoral period showed equity in the participation of women in popular and institutional politics. Therefore, the present project is justified in investigating new social uses and functions of photography as an instrument of popular communication in politically oriented practices.